Long-Term Care Planning

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Roughly 70% of adults who turn 65 will need some form of long-term care during their lives, and the cost, whether from home care, assisted living, or a nursing facility, can quickly erode a lifetime of savings. Long-term care planning decides in advance how that risk is funded, through insurance, a hybrid policy, or earmarked assets, so an extended health event does not fall entirely on your family or your portfolio.

The Reality of Long-Term Care

Long-term care includes assistance with daily activities like bathing, dressing, and eating, whether at home, in an assisted living facility, or in a nursing home. Medicare covers very little of these costs, and Medicaid requires you to spend down most of your assets before qualifying. Planning ahead is the only way to protect your family and your wealth.

Key Statistics

  • Nearly 70% of adults turning 65 will need some form of long-term care, much of it unpaid family care; about 56% will need significant care, help with two or more daily activities or due to severe cognitive impairment. (HHS Administration for Community Living, LongTermCare.gov; HHS ASPE, 2022)
  • The U.S. spent about $564 billion on long-term services and supports in 2023, roughly 14% of all personal health-care spending, with Medicaid the largest payer at about 42%. (Congressional Research Service, from CMS National Health Expenditure data, 2023)
  • On average, a 65-year-old needs about three years of long-term care, with women needing longer than men, though only about 0.8 year of that is typically paid care; families provide most of the rest. (HHS ASPE, 2022)

How We Help Plan for Long-Term Care

We help you evaluate your risk, explore insurance options (including hybrid policies that combine life insurance with long-term care benefits), and build a plan that protects your assets without sacrificing your quality of life. Start the conversation today.

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Who This Is For

Who this is for
  • Realists who understand that a health issue can beset even the healthiest of us
  • Families who want to protect assets from the cost of a long-term care event
  • Those evaluating hybrid policies that combine life insurance with long-term care benefits
  • People who understand that Medicare covers little and Medicaid requires spending down assets
  • Anyone who wants a plan in place before a health event, not after
Who this is not for
  • People convinced they will stay healthy and then go quickly, and unwilling to plan for any other scenario
  • Those relying on Medicare to cover long-term care; it covers very little
  • Anyone unwilling to plan ahead, when options are widest and least expensive
  • Plans where the risk is better addressed through other means

Risks, Costs, and What to Weigh

  • Medicare covers very little long-term care, and Medicaid generally requires spending down most assets before qualifying.
  • Traditional standalone long-term care insurance can carry premiums you lose if you never need care; hybrid policies address that but cost more upfront.
  • The right approach depends on your assets, family situation, and risk tolerance; there is no one-size-fits-all answer.
  • Whitwell helps you evaluate the risk and options; insurance implementation is handled through the affiliated firm, Living Prepared, LLC, where commissions are earned.

Three Ways to Fund Long-Term Care

How three long-term care funding approaches compare on cost and outcome if care is never needed.

ApproachHow it is fundedIf care is never neededCost predictabilityTypical fit
Traditional standalone LTC insuranceOngoing premiums for a dedicated long-term care policyPremiums are generally not recoveredUnpredictable: premiums can rise substantially and unexpectedly, even on existing policies. Insurers have historically struggled to price this risk, and many have raised rates well beyond their original projectionsWants dedicated coverage at the lowest upfront cost
Hybrid / asset-based (life or annuity with an LTC benefit)Larger upfront or limited-pay premium, often from earmarked assetsPays a death benefit instead, so premiums are not lostPredictable: you fund more upfront, but the total cost can be lower than other approaches, especially if care is never needed and often even if it isWants LTC coverage without the use-it-or-lose-it concern
Self-funding (earmarked assets)Setting aside your own assets to pay for care directlyAssets stay in your estateUnpredictable: you bear the full cost and timing risk, and a long event can be largeSubstantial assets and willingness to self-insure; Medicaid is only a spend-down backstop

Educational only, and any insurance guarantees are subject to the issuing insurer's claims-paying ability.

Written by: Rosemary Wright, CFP®

Reviewed by: Stefan Whitwell, CFA®, CIPM

Last updated:

Sources (verified):

  • HHS ASPE, Long-Term Services and Supports for Older Americans: Risks and Financing, 2022
  • HHS Administration for Community Living, LongTermCare.gov
  • Congressional Research Service, Who Pays for Long-Term Services and Supports? (from CMS National Health Expenditure data, 2023)

Frequently asked questions

How likely am I to need long-term care?
Commonly cited government research indicates that a large majority of adults over 65 will need some form of long-term care during their lives. The exact figure varies by source and definition; we help you plan around the risk regardless.
Does Medicare cover long-term care?
Very little. Medicare covers only limited, short-term skilled care, not extended custodial care. Medicaid can cover long-term care but generally requires you to spend down most of your assets before qualifying.
What is a hybrid long-term care policy?
A policy that can pay either as a long-term care benefit during life or as a death benefit after, so premiums are not lost if you never need care. For many families this is a cleaner way to address the exposure than traditional standalone coverage.
How does Whitwell help with long-term care?
We help you evaluate your risk, explore options including hybrid policies, and build a plan that protects your assets. When insurance implementation is the right step, it is handled through Living Prepared, LLC, an affiliated firm.
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